Vibrant visual identity for a vibrant venture
I was approached by Studio C to create a new logo and some visual elements to represent the new venture.
After an introduction meeting, to learn more about Studio C, the first proposal of visual identity’s was created. In the first proposal a wide range of styles is explored to eventually find the aspired look and feel.
Smooth and acceleration
After the first proposal there where two elements that stood out. A smooth almost ‘’blob-like’’ shape that represents the fluidity of Studio C’s approach an approach that is custom to each client.
And the element of acceleration. This speaks to the effect of Studio C. They help organisations with managing change, by accelerating this change. Originally this element of acceleration was represented by a rocket, which eventually evolved into a fast-forward element.
A vibrant visual identity
The final identity is one that is defined by vibrant use of colour. To represent the vibrant personalities of the venture and its owners. A wide range of assets was created for Studio C, for use by the owners themselves.
This included selection of fonts and a colour palette, as well as some animation assets and general graphics to use throughout their different communication channels and presentations.
Vibrant visual identity for a vibrant venture
I was approached by Studio C to create a new logo and some visual elements to represent the new venture.
After an introduction meeting, to learn more about Studio C, the first proposal of visual identity’s was created. In the first proposal a wide range of styles is explored to eventually find the aspired look and feel.
Smooth and acceleration
After the first proposal there where two elements that stood out. A smooth almost ‘’blob-like’’ shape that represents the fluidity of Studio C’s approach an approach that is custom to each client.
And the element of acceleration. This speaks to the effect of Studio C. They help organisations with managing change, by accelerating this change. Originally this element of acceleration was represented by a rocket, which eventually evolved into a fast-forward element.
A vibrant visual identity
The final identity is one that is defined by vibrant use of colour. To represent the vibrant personalities of the venture and its owners. A wide range of assets was created for Studio C, for use by the owners themselves.
This included selection of fonts and a colour palette, as well as some animation assets and general graphics to use throughout their different communication channels and presentations.